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New Year, Outlook
Orange County Business Journal
The outlook for just about all of Orange County's economy next year: an early 2009 hangover that gives way to subtle growth later.
Employment, the main indicator of growth here, is expected to turn in the second half of 2010 with a yearly gain of about 1,000 jobs, according to Chapman University's forecast last week. The projected gain isn't much. But it would be a big change from the 62,000 jobs projected to be lost in 2009.
Of course, it's worth noting economists also predicted a first half slump followed by a recovery for 2009. That didn't exactly pan out.
But economists and industry watchers sound more resolute these days, with the pace of local layoffs slowing and a return to growth in the national economy in the third quarter.
From technology to tourism, most are betting on a pickup around midyear. Even retail, one of the hardest hit sectors, is seen as bouncing back.
The one holdout: commercial real estate. Even as housing rebounds, expectations are for things to get worse before they get better for the county's office, industrial and other commercial buildings.
We look at nine key parts of the county's economy and what to expect in 2010 inside this issue, our annual forecast edition.
2010 PREVIEW - FINANCE
Bankers and other financiers go into 2010 with the hope that the industry mess that started in late 2008 finally will clear up and give way to growth.
"I'm much more positive looking into 2010 than I was looking into 2009," said Scott Connella, Orange County market president for San Francisco-based Union Bank NA, part of Japan's Mitsubishi UFJ Financial Group Inc.
Connella said he's starting to see business at many of Union Bank's clients stabilize, if not improve.
But there's still some more bloodletting predicted for the local finance industry next year.
The industry, which employs about 107,000 people, is projected to shed roughly 2% of its workforce in the first half of the year before leveling out in the second half, according to Chapman University.
And how well the county's local banks hold up is an open question.
Some are struggling with a weakening commercial real estate market, while others are hungry to ramp up their lending again.
The banks play a key role in the economy by helping businesses grow with loans. Until banks resolve their own problems, the economy is likely to continue to struggle, according to economists.
Many banks didn't lend much in 2009 as the weak economy hurt businesses and made them riskier borrowers. Other companies just stopped seeking loans altogether.
"A lot of people who have deferred taking loans on things are likely to do it eventually," Connella said.
Some industry watchers predict at least one more local bank failure in 2010 after a couple failed from bad loans in 2009.
Interest rates, as always, will be a factor for lenders.
They're expected to stay low for at least for the first part of 2010 after Federal Reserve Chairman Ben Bernanke said last week the central bank plans to keep its benchmark rate near zero for an "extended period."
Where interest rates end up at the end of the year is open to speculation, with sustained economic recovery likely to trigger Federal Reserve rate hikes.
Venture capitalists and private equity investors--who largely sat on the sidelines in 2009--are showing signs of life with some national firms raising money and making deals.
COMPANY TO WATCH: Sunwest Bank
Tustin's Sunwest Bank goes into 2010 a lot bigger after picking the pieces of some failed banks.
Sunwest now is the third largest bank based here, up from No. 6 a year ago.
In the past few months, Sunwest has picked up more than $300 million in assets from failed banks, putting it at $700 million.
In November, Sunwest took over $134 million in assets of Pacific Coast National Bank in San Clemente, which was shut down by regulators. Sunwest also took over MetroPacific's headquarters.
In July, Sunwest took over Flagstaff-based First State Bank and its $105 million in assets, a month after grabbing Irvine's MetroPacific and its $80 million in assets.
It's also unclear what problems may be lurking in loans Sunwest has taken on from the failed banks.
Sunwest Chief Executive Glenn Gray said he expects more banks to fail and could give a casual look at them.
But "at this point, having more organic growth would be better," he said.
In 2009, Sunwest added about $150 million in deposits by brining four veteran bankers who brought clients from other banks.
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